Our hair says so much about our individuality, character, and personality. It defines our look and expresses, “Here I am.”

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We partnered with Wella Professionals to create a distinct identity for the launch of their new luxury hair care line—Wella Ultimate Repair. We demonstrated what ultimate repair for legendary hair really looks like with a campaign that spanned TV, digital, and social media.

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CREDITS:

Client: Wella

Agency: Badger Agency
Director / Photographer: Damien Krisl
Production Company: Cadence Films
Director of Photography: Tristan Sheridan
Editorial: Chrissy Rabe
Music: Ant (Cadence)
Color: Mikey Rossiter (Rare Medium)
Role: Creative Director